About me
About me
My name is Kamil Szczepaniak and I'm an art director & graphic designer based in New York. Over my 8-year journey in the advertising industry, I've partnered with accomplished copywriters and creative directors, bringing digital strategies and creative concepts to life through compelling visual storytelling.
I provide a unique blend of skills with my experience in visual communication, which includes developing creative concepts, designing logos and branding assets, crafting mood boards, working on set, creating engaging social media content, and running OOH campaigns. I have directed successful photo and video shoots for clients such as the New York Aquarium, Spectrum, Bronx Zoo, Hippeas, and Rowdy Energy while working at Six+One - a creative agency in New York.
Experience
Current role
Art Director
Six+One
As an Art Director at Six+One, my role centers on visual communication, including branding, logo design, production and 360 creative campaigns. I take pride in developing cohesive art direction for photo and video shoots, ensuring the delivery of cohesive, on-brand final assets.
2021 - 2022
Junior Art Director
Six+One
Leveraging my expertise in social media marketing and strategy, I created impactful and engaging visual content for social media platforms for B2C clients from various industries. Supported the team in developing and executing creative concepts.
2021 - 2023
Graphic Designer
Luxury Lifestyle Awards
As a Graphic Designer at Luxury Lifestyle Awards, I'm dedicated to enhancing winners' recognition through my design work. My responsibilities include creating award packages with digital and print certificates, labels, letters, and social media posts
2018 - 2023
Graphic Designer &
Social Media Strategist
freelance
As a freelance professional, I have collaborated with advertising, media agencies, and in-house teams to deliver impactful marketing solutions. My expertise encompasses developing communication strategies, creating digital visual assets, implementing social media and content marketing campaigns, crafting compelling copy, and executing successful influencer marketing initiatives. My diverse portfolio of clients spans across industries such as real estate, entertainment, healthcare, e-commerce, and travel.
2018 - 2020
Social Media Manager
Harbingers
In a remote partnership with Cracow-based agency Harbingers, I utilized my expertise in creating communication strategies, developing creative concepts, and executing comprehensive content plans. I also leveraged my proficiency in social media marketing to create engaging content for various platforms, as well as applied my background in graphic design.
2017
Junior Creative
OX Media
As a Junior Creative at OX Media, I was tasked with creating effective communication strategies, developing creative concepts, and content plans. This involved developing innovative concepts for both digital and traditional campaigns, conducting research and analysis through tools such as SentiOne, Brand24, and SoTrender, creating engaging social media content, and producing compelling copy. During my time at OX Media, I was part of the award-nominated team responsible for a groundbreaking communication strategy for a healthcare brand utilizing an innovative gamification system.
2015 - 2017
Social Media Specialist
Beloud Creative Agency
While at Beloud Creative Agency, I played a key role in creating engaging and effective social media content (Facebook, Instagram, LinkedIn) for clients across various industries, including e-commerce, retail, healthcare, real estate, entertainment, and music. My responsibilities extended to content marketing, developing creative concepts for both digital and traditional campaigns, writing compelling copy, and creating scenarios for radio commercials.
Education
2018 - 2019
Graphic Design, M.A.
Tischner European University
branding, visual identity, typography, logo design, print, social media design, poster design, UX design, packaging
2017 - 2018
Digital Marketing, M.A.
AGH University of Science
and Technology
branding, communication, strategy, facebook ads, copywriting,e-commerce, video marketing, content marketing, employer branding, design thinking, PR, social selling, b2b marketing
2014 - 2017
Intellectual property law, B.A.
Jagiellonian University
copyright law, trademark law, patent law, advertising law, press law, competition and consumer law